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  1. Conversation marketing; get with the program

    As with any product or offering from Michael A. Stelzner, the book, Launch: How to Quickly Propel your Business Beyond the Competition is a well presented, good quality guide that will help you to change your marketing style for the better and make your business more competitive in the digital age. The techniques that he describes in this book are […]

  2. On website design questionnaires

    Clients are often bemused by the questions designers ask them at the very start of the website design process. The ones that seem to cause the most confusion and trouble are “what are your favourite websites?” and “are there any websites that you particularly dislike?” The problem stems from the fact that these are really wide-ranging questions. If someone asked […]

  3. Content Strategy — A Raging Debate

    This week has been an interesting and very busy week at the office! We’re a multidisciplinary agency; this means that by working together as a team using the expertise from many business areas, we can provide our customers with a more comprehensive service tailored to meet their needs. We work well together as a cohesive team. This is not something that […]

  4. Principles of good web design

    Starting an online presence for your business is an exciting venture. The problem with this is our human tendency to go overboard. Trust me when I tell you with web design you don’t want to do that. There are so many shiny effects and elements available for your new  web development project , but in most cases, you should try […]

  5. Starting to write a blog for your business

    But for those that find it a struggle, there’s a great free programme that helps you by getting you to write 750 words every day. To be honest, this programme is great for clearing your mind as well. It helps yo focus as well as get started!

  6. Will customer engagement grab market share?

    Customer engagement is a term that is bandied about endlessly these days, and for once, it’s for good reason. It’s hardly surprising considering that we are now in the middle of the biggest shake-up in marketing’s history. Organisations are starting to recognise that they need to execute an effective customer engagement strategy. If they do, they’ll be better placed to […]