Gem Koeman

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  1. Identifying your goals for the new year

    Goal setting is a really important part of December/Jan for us here at Avidmode. Like a lot of people, the reflection bug grabs us and forces us to take a look at what we have done through the year. We all know that setting goals is something that is good for business and also good for your personal life, but […]

  2. Building your editorial calendar

    Writing is a topic that most of us who work in this digital world will have to face at one time or another. For entrepreneurs and startups, being able to write well and keep up a consistent blog presence (along with a website) is an important tool to have at their disposal. If having a blog or writing consistently is […]

  3. Fostering creativity

      I think creativity is one of those things that we often don’t consider as being a skill. When we talk about artists, musicians and designers, we often talk about their talent, their abilities seem innate rather than something that has been learned, worked on and polished. I’ve certainly thought about it this way for a long time. I remember […]

  4. Why WordPress?

    This week we wanted to take a little dive into what it means to have a WordPress website. It’s one of the main platforms that we build on and there are so many great reasons to do some. Let’s explore a little with Kittie our Digital Strategist and Dan our Creative Director! Kittie: WordPress is one of the platforms we […]

  5. 15 Beginner’s Tips For Your Business Instagram

    As you might have noticed – this week we’ll be taking a look at some of the top tips that we give to clients when they are starting up their Instagram accounts for business. So that is our top 15 list, which important aspects of Instagram would you add into a conversation with someone that is completely new to the […]

  6. Eight Ways to Exceed Expectations

    It’s finally October, quite possibly the most magical and sometimes spooky time of the year. For this weeks post, we’ve decided to pay homage to one of our favourite fantasy books: Harry Potter! If you’re a big fan of the series, the first thing that will come to your mind when seeing “exceeds expectations” is flashbacks to the Ordinary Wizarding […]

  7. Overcoming burnout as an entrepreneur

    Burnout or job-related stress is something that many people come across in their working lives. We spend so many hours in a work-related headspace that this isn’t really a surprising fact. For many people, the symptoms can creep up on them with limited ability to stop it before it comes to a head. As an entrepreneur or new business owner, […]

  8. Common social media questions

    There are a number of questions that regularly pop up when I have met with clients or just when I’m out having a coffee with someone looking into getting more out of their social media. Many of the answers can be subjective and can differ from business to business so it’s not always clear-cut. Here are our answers to the […]

  9. International Friendship Day 2018

    Part of my job as social media manager at Avidmode is keeping an eye on the trending hashtags that pop up daily. In the last few weeks most of these hashtags (in the UK) have been based around a reality TV series called Love Island and of course the looming Brexit. Neither of these topics are particularly intriguing or thought […]