Social Media

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  1. LinkedIn Beginner’s Guide: How To Set Up A Profile And Grow Your Business

    Setting up a LinkedIn profile can be slightly overwhelming, especially, as you wonder how it will help your small business. The truth is that as a small business owner, you wear multiple hats including the marketing hat with the aim to increase brand awareness. LinkedIn is another platform, which can help spread the word about your business and focus on […]

  2. Our top digital marketing and social media tools

    In this blog post we’ll be chatting about some of the top tools that we use at Avidmode for social media. Many business owners take on the burden of doing their own social media marketing whilst running a business and it takes time to get it right. These tools will help to cut down on the time your spending on […]

  3. Building your editorial calendar

    Writing is a topic that most of us who work in this digital world will have to face at one time or another. For entrepreneurs and startups, being able to write well and keep up a consistent blog presence (along with a website) is an important tool to have at their disposal. If having a blog or writing consistently is […]

  4. 15 Beginner’s Tips For Your Business Instagram

    As you might have noticed – this week we’ll be taking a look at some of the top tips that we give to clients when they are starting up their Instagram accounts for business. So that is our top 15 list, which important aspects of Instagram would you add into a conversation with someone that is completely new to the […]

  5. Common social media questions

    There are a number of questions that regularly pop up when I have met with clients or just when I’m out having a coffee with someone looking into getting more out of their social media. Many of the answers can be subjective and can differ from business to business so it’s not always clear-cut. Here are our answers to the […]

  6. Beginners guide to Tweetchatting

    As with so many other parts of the web, social media is ever-changing, always adapting. For lots of people in the industry, this is what they love about working with the internet, for others, it’s a downright frustration. The part that always stays the same however is the importance of engaging. We’re not necessarily talking about your Twitter analytics here […]

  7. Tone, voice and style

    Firstly, let’s look at the differences between Tone, Voice and Style. Here are their official definitions: Tone – “a particular quality, a way of sounding, modulation, or intonation of the voice as expressive of some meaning, feeling, spirit, etc.:” Voice – “a range of such sounds distinctive to one person, or to a type of person or animal.” Style – “a particular, distinctive, or […]