Content Creation

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  1. Introducing the Pantone Colour of 2021

    Introducing the Pantone Colour of 2021 When you picture a well-known brand, what’s one of the first things that comes to mind? We’re guessing it will be their eye-catching logo. Are we right?! A huge element of a recognisable logo is the use of colour, and the conscious and sometimes subconscious feelings that it elicits. First impressions count! Research shows […]

  2. Virtual events – Could you hold one in 2021?

    As this craziest of years finally draws to a close, now is the perfect time to sit back, take stock, review how well your business has weathered the storm, and plan for the future!  If this current pandemic has taught us anything as business owners, it’s the need to be visible online. Whilst some have grasped the nettle and pivoted […]

  3. Four Ways To Write Blog Posts For Your Readers

    Writing a blog can feel a little daunting, especially if you’re a newbie to the whole blogging game! We’ve all been there. You’re sitting at your desk wondering what there is that you can possibly write about. No ideas are coming, and before you know it, hours have passed, and you’re still faced with a blank screen. Don’t panic! It […]

  4. Are you scared of creating videos? Here’s why you shouldn’t be!

    Creating videos isn’t something that comes naturally to everyone but you can learn to feel more comfortable. Here are some reasons why you should try!

  5. The Reasons Why We Love Canva

    Some people are naturally inclined to be creative in a visual way, others struggle to take ideas and turn them into something that people want to see. You’re not alone in that. In this post we’ll be taking a look at The Reasons Why We Love Canva and how it can help those of us with less of an eye […]

  6. Just writing blog posts isn’t enough

    I’m willing to bet that you know the importance of blogging by now. As a consultant, you understand that establishing authority with your audience is key, and publishing regular content that educates, informs and inspires your prospective clients is a fantastic way to build that credibility. But here’s the catch: That only works if your audience actually sees your content, […]

  7. Make the most of WordPress Gutenberg for Blogging

    Getting the most out of your content We’re almost constantly banging on about blogging at Avidmode. There are just so many benefits to doing it, whether you are trying to show off your expertise in a subject, building a catalog of helpful guides to add extra value for your customers or simply trying to find more leads. Most likely it’s […]

  8. Marketing Chat: Blogging

    Blogging. If you have a website you are probably sick of this word or perhaps you’ve done your utmost to ignore it entirely. I can’t really blame you for that one. Blogging is one of those jobs that can take a lot of time and effort away from other business needs.  This post is really to help you through some […]

  9. Your Key to Content Success: Target Markets

    Definition of a target market A target market is a group of people who usually have similar interests or traits who a business will focus on to market and sell their products. When it comes to your target market and positioning your content correctly, there are some rules that you should certainly follow. The idea of a target market is […]